Tomas Bata University in Zlín

Department of Marketing Communications

Industry Cooperation

At the Department of Marketing Communications, we make it a priority that our students leave equipped with not only theoretical but also practical experience, as graduates with professional experience are greatly appreciated by future employers.

Our cooperation with industry professionals is multi-faceted.

Communication Agency is a class where Marketing Communications students join forces with students from our faculty’s studios and, together, they prepare several events that liven up Zlín’s cultural landscape – Busfest, Culturea, Lobby, Skrz Prsty and Zlin Design Week. Each of these projects needs to involve businesses active in the field to succeed, which is why every year it attracts both financial support and other forms of partnership, such as workshops and lectures for students. You can read more about Communication Agency on a dedicated website.

Another event that provides a bridge between theory and practice is the Marketing Communications Talent competition. Students who enter this “marketing marathon” have 24 hours to work on an assignment given to them by the participating businesses. The next day, they present their marketing solutions in front of a jury consisting of DMC and business representatives. Founded in 2010, the competition has since involved 70 companies, giving birth to more than 230 creative ideas of our students. You can read more about their accomplishments in the past editions of MC Talent here.

Want to know what else is super and dapper? Upper! This centre of creative industries is a space for both alumni and students, mostly from TBU, that can help you kickstart your own business. Not only is Upper home to many workshops and seminars on creative industries and business, run by brilliant industry professionals, but you can also use its services to rent your own studio or a desk at the local coworking space. Visit Upper’s website and see for yourself!

The Department of Marketing Communications cooperates with industry players in many fields of expertise. Below is a list of some of our partner companies:

  • 14|15 BATA INSTITUTE – cooperation on the project Zlin Design Week
  • AGD PRINT, s.r.o. – cooperation on the project Zlin Design Week
  • ALLEGRO GROUP CZ, Ltd. – student internships
  • ALTREVA, s.r.o. – member of the Talent Board for the MK Talent contest, organized by the department
  • AMILO GROUP, a.s. – member of the Talent Board for the MK Talent contest, organized by the department
  • BARUM CONTINENTAL, a.s. – member of the Talent Board for the MK Talent contest, organized by the department
  • Baťa, a.s. – member of the Talent Board for the MK Talent contest, organized by the department
  • CAPTAIN MORGAN – cooperation on the project Zlin Design Week
  • Centroprojekt Group, a.s. – member of the Talent Board for the MK Talent contest, organized by the department
  • CZECH DESIGN, v.o.s. – cooperation on the project Zlin Design Week
  • Česká obuvnická a kožedělná asociace – member of the Talent Board for the MK Talent contest, organized by the department
  • Česká spořitelna, a.s. – member of the Talent Board for the MK Talent contest, organized by the department
  • CREAM REAL ESTATE, s.r.o. – member of the Talent Board for the MK Talent contest, organized by the department
  • CROSSFIT, s.r.o. – member of the Talent Board for the MK Talent contest, organized by the department
  • eBRÁNA, s.r.o. – member of the Talent Board for the MK Talent contest, organized by the department
  • ELEMENTS koupelny – cooperation on the project Zlin Design Week
  • ENAPO – cooperation on the project Zlin Design Week
  • EQUINOX EUROPE – member of the Talent Board for the MK Talent contest, organized by the department
  • EURO CAR ZLÍN, s.r.o. – cooperation on the projects Fashion Point a Zlin Design Week
  • FALCON MÉDIA, s.r.o. – cooperation on the project Zlin Design Week
  • FATRA, a.s. – cooperation on the project Zlin Design Week
  • FEDRIGONI – cooperation on the project Zlin Design Week
  • FREEBOARD EUROPE, s.r.o. – member of the Talent Board for the MK Talent contest, organized by the department
  • Generali Pojišťovna, a.s. – member of the Talent Board for the MK Talent contest, organized by the department
  • GIENGER, s.r.o. – cooperation on the project Zlin Design Week
  • GOLDEN APPLE CINEMA – cooperation on the projects of Communication Agency
  • HANDBALL CLUB ZLÍN – member of the Talent Board for the MK Talent contest, organized by the department
  • HP TRONIC, s.r.o. – member of the Talent Board for the MK Talent contest, organized by the department
  • HOLÍK INTERNATIONAL, s.r.o. – cooperation on the project Cena Salvator
  • HRÁDEK FRYŠTÁK – communication strategy for a non-profit organization
  • CHOC – Praefect Manufactory, s.r.o. – member of the Talent Board for the MK Talent contest, organized by the department
  • INTERNEXT 2000, s.r.o. – cooperation on the project Zlin Design Week
  • JÁNOŠÍK OKNA-DVEŘE, s.r.o.– cooperation on the project Zlin Design Week
  • KOMA MODULAR, s.r.o. – cooperation on the project Zlin Design Week
  • KOVOLINE, a.s. – member of the Talent Board for the MK Talent contest, organized by the department
  • LAPP KABEL, s.r.o. – member of the Talent Board for the MK Talent contest, organized by the department
  • LEO Express, a.s. – member of the Talent Board for the MK Talent contest, organized by the department
  • LÍSKA, v.o.s. – member of the Talent Board for the MK Talent contest, organized by the department
  • LUHAČOVICKÉ ZÁLESÍ, v.o.s. – member of the Talent Board for the MK Talent contest, organized by the department
  • Marketsoul, s.r.o. – member of the Talent Board for the MK Talent contest, organized by the department
  • MĚSTSKÉ DIVADLO ZLÍN – member of the Talent Board for the MK Talent contest, organized by the department
  • MĚSTO KROMĚŘÍŽ – cooperation on the project Cena Salvator
  • MĚSTO LUHAČOVICE – cooperation on the project Cena Salvator
  • MĚSTO OPAVA – member of the Talent Board for the MK Talent contest, organized by the department
  • MĚSTO UHERSKÉ HRADIŠTĚ – cooperation on the project Cena Salvator
  • MĚSTO ZLÍN – cooperation on projects Cena Salvator, Culturea, Zlin Design Week a Busfest
  • Mistral ENERGY, spol. s.r.o. – member of the Talent Board for the MK Talent contest, organized by the department
  • MONET PLUS, a.s. – member of the Talent Board for the MK Talent contest, organized by the department
  • MYWAC, a.s. – member of the Talent Board for the MK Talent contest, organized by the department
  • NAVLÁČIL, s.r.o. – member of the Talent Board for the MK Talent contest, organized by the department
  • OBZOR, v.d. – cooperation on the project Zlin Design Week
  • ODEX, s.r.o. – member of the Talent Board for the MK Talent contest, organized by the department
  • OFSITO, s.r.o. – member of the Talent Board for the MK Talent contest, organized by the department
  • Plan 3 kuchyně, s.r.o. – member of the Talent Board for the MK Talent contest, organized by the department
  • PRIM – cooperation on the project Zlin Design Week
  • RAILREKLAM, s.r.o. – cooperation on the project Zlin Design Week
  • Ray Service, a.s. – member of the Talent Board for the MK Talent contest, organized by the department
  • RIM CZ, s.r.o. – cooperation on the project Zlin Design Week
  • RUDOLF JELÍNEK, a.s. – cooperation on the project Zlin Design Week
  • SIGNAL Festival – member of the Talent Board for the MK Talent contest, organized by the department
  • Smart Trade Company – member of the Talent Board for the MK Talent contest, organized by the department
  • OPAVA CITY – member of the Talent Board for the MK Talent contest, organized by the department
  • SPORT CENTER MATY – member of the Talent Board for the MK Talent contest, organized by the department
  • SYNOT TIP, a.s. – member of the Talent Board for the MK Talent contest, organized by the department
  • TAJMAC-ZPS, a.s. – cooperation on the project Zlin Design Week
  • SPORT CENTER MATY – member of the Talent Board for the MK Talent contest, organized by the department
  • TC servis, s.r.o. – member of the Talent Board for the MK Talent contest, organized by the department
  • Technologické inovační centrum s.r.o. – member of the Talent Board for the MK Talent contest, organized by the department
  • TESCOMA, s.r.o. – member of the Talent Board for the MK Talent contest, organized by the department
  • SPORT CENTER MATY – member of the Talent Board for the MK Talent contest, organized by the department
  • TON, a.s. – cooperation on the project Zlin Design Week
  • TOTAL ČR, s.r.o. – member of the Talent Board for the MK Talent contest, organized by the department
  • TRAVELO, s.r.o. – member of the Talent Board for the MK Talent contest, organized by the department
  • UNICEF. – member of the Talent Board for the MK Talent contest, organized by the department
  • VALAŠSKÝ ŠENK VIZOVICE – member of the Talent Board for the MK Talent contest, organized by the department
  • VITA SANA CLUB – member of the Talent Board for the MK Talent contest, organized by the department
  • Waldera.CZ, s.r.o. – member of the Talent Board for the MK Talent contest, organized by the department
  • WOODIES.CZ – cooperation on the project Fashion Point
  • Zálesí, a.s. – member of the Talent Board for the MK Talent contest, organized by the department
  • ZLATÉ JABLKO, a.s. – cooperation on the project Zlin Design Week
  • ZLIN FILM FESTIVAL. – member of the Talent Board for the MK Talent contest, organized by the department
  • VALAŠSKÝ ŠENK VIZOVICE – member of the Talent Board for the MK Talent contest, organized by the department
  • VITA SANA CLUB – member of the Talent Board for the MK Talent contest, organized by the department
  • ZLÍNSKÝ KRAJ – cooperation on the project Cena Salvator
  • ZLINSKÝ ZÁMEK, o.p.s. – cooperation on the project Zlin Design Week

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