International Erasmus+ BIP Summer School at FMC
18. September 2026From 5 to 13 September 2026, the Faculty of Multimedia Communications at Tomas Bata University in Zlín was hosting the international Erasmus BIP Summer School on the theme Future-Proof Cultural Institutions: Innovation, Inclusion, Sustainability. The summer school has welcomed students and professionals from the fields of art, museology, and arts management and focused on the transformations that cultural institutions are facing today. The main themes included innovation, inclusion, sustainability, and digital transformation.
This year’s edition brought together students and lecturers from Italy, Slovenia, Finland, Portugal, and Brazil. Over the course of nine days, they took part in lectures, workshops, discussions, excursions, and teamwork, providing opportunities not only to gain new knowledge but also to share experiences among participants from different countries and disciplines. The programme focused primarily on exploring ways in which museums and other cultural institutions can respond to current social and technological changes.
Specific topics covered by the programme included the cultural and creative industries in the European context, audience engagement, the use of artificial intelligence and data in cultural institutions, and immersive technologies. Participants also explored cross-sector collaboration, the sustainability and resilience of cultural institutions, and ways in which design can be used to envision their future. Throughout the summer school, theoretical knowledge was combined with practical workshops and collaborative project work.
Learning was not limited to the classroom. The programme also included exploring Zlín and its architecture, visits to cultural and creative venues, and a full-day field programme in Olomouc focused on future audiences. These activities allowed participants to engage with individual topics directly within the urban environment and cultural institutions and to consider them from different perspectives.
The final part of the summer school was be dedicated to teamwork on participants’ own projects, their public presentation, and a joint discussion with professional and local audiences. The programme as a whole created space for international and interdisciplinary exchange, sharing experiences, and developing new perspectives on how cultural institutions operate. Together, participants explored ways in which cultural institutions can become accessible, sustainable, and prepared for the challenges of the future.
